Don’t rely on guesswork. Transformative power needs evidence.
I help nonprofits in Europe to run groundbreaking campaigns. This ranges from a ping-pong of ideas on Zoom to running a full campaign. By connecting to what’s current, I help you to design a strategy that breaks through the noise, mobilises your audience, and effects real-world political change.
My job is to make your job easier
You’re probably full of ideas but your desk is overflowing already. Where do you start? You need a tried-and-tested framework for developing campaign opportunities, setting a winnable but inspiring goal, and creating a strategy that engages your allies and mobilises a mass audience. I can do all the work or just part of it.
A tried-and-tested framework
Just like the world we’re trying to change, my content is ever-evolving. It does, however, rest on a five-pillar framework, which was developed by my old colleagues and dear friends at Campaign Accelerator. Over the course of six years, they trained thousands of activists and professionals, from Catalonia to Estonia, in the art of campaigning.
Five Pillars for Effectiveness
Maybe you need help with all five. Maybe just one.
Pillar #1
Leverage a campaign opportunity that will break through the noise and inspire your audience.
Pillar #2
Create a winnable goal that gives your campaign real-world results beyond social media analytics.
Pillar #3
Choose a campaign target who cannot shy away from your pressure to wield genuine political influence.
Pillar #4
Work out who your high-impact, low-hanging allies & audience are to multiply your capacity.
Pillar #5
Use innovative tactics that deepen the engagement of your supporters, and grow your following.